Butterfly Marketing, Mike Filsaime, And Why I’m Not Big On Either.

Like many of you, I am constantly looking for ways to improve the traffic and profitability of my various sites. In my search for information I come across many different products, people and approaches. Recently I got on a list where I receive information from an “Internet Marketing Master” (<-These are their words not mine), Mike Filsaime. His main marketing approach/product is something he calls ‘Butterfly Marketing’. The idea is that you create a powerful marketing campaign that has a massive urgency to it, like “All this, for this great price, limited quantity, for the next 24 hours”. You get caught up in the hype and urgency of the pitch, that you find yourself almost reflexively buying the product, regardless of your need for it.

Though the marketing principle is seemingly effective, I don’t think that it is a system that has much integrity. For example I received an email with a video link for one of his “SPECIAL” offers, after watching the Butterflied video, with the unbeatable irresistible offer, I was directed to a page where I could make my purchase. Now right at the outset of the video Mike tells me that by now the offer is probably sold out and when I get to the offer page it shows me with a countdown clock there is only 36 minutes left. I am not the overly impulsive type so I left the site. A few hours later I went to the site again, not to buy the product but more to check on a curiosity. I checked the site and it had told me that the offer had run out but I could get on a list. Still curious I used a different computer (hence a different IP) and went back to the site, and lo and behold the site showed me the 36 minute countdown again. Hmmmm!

For the time being lets give Filsaime the benefit of the doubt and pretend that there is value to his products, the fact that deceptive pressures are used to sell the product is something that does not sit well with me. I’m not saying that you shouldn’t have sales or special offers, I am just saying do them with integrity and honesty. If it is 24hrs then make it 24hrs. As a side note don’t be drawn into thinking that there is a limited quantity of a down loadable product. If Mike Filsaime is selling a down loadable product for $300 and tells you that there is a limited quantity of only 100, do you honestly think that if another 900 people ( $270,000) want to buy it he wont sell it to them.

Now for the value of the actual products. In this video Filsaime was pushing a new widget that he designed. As I was watching, I was thinking that BlogRush (you can see the widget on the right side of my blog) has the same thing, and its free. In his savvyness Mike mentioned the same fact. What was the benefit of his product over BlogRush? You get his prefab site and marketing tools with it.

Now if you do a little research you will find that although BlogRush gets you tons of coverage, it brings in very little traffic. Likewise Filsaimes widget will have the same results. What is the benefit of his widget? That you market it for him and he has at least two of his links showing every time the widget appears on someones page. He makes money selling you the package and he makes money from people occasionally clicking on his ads in the widget. If you do get any traffic through the widget it will be a minuscule fraction of the traffic he gets.

Most of the product that these people sell for hundreds of dollars can be found for free. Google has many free tools in their Adwords and Adsence programs. I use 1&1 for hosting and their inexpensive hosting packages come with plenty of free optimization and evaluation tools which can be upgraded for a small cost (and without urgency).

Now what about the “Testimonials”? Most of the testimonials are by people pitching Filsaime’s products, you don’t see many testimonials of others that used the system to market something else. If you can’t use it to sell your own products it does not have solid value, and as I said before, I don’t think the system has integrity, so why would you want to deceive your customers.

As a final note, I don’t want to create the impression of absolutes. Even if you are being Butterfly Marketed, the product might have value. If you think something might have value, then take sometime to think about it, see if it will really help YOU. It will still be there tomorrow. As proof, in the past week I have gotten at least 5 emails from Mike Filsaime selling me the same “limited time”, “already sold out” offer. Needless to say the offer is not something that I want.

My recommendation is to make sure YOU are controlling YOUR decisions, don’t let somebody else manipulate YOU.

-

-

Need help growing your business? Join my “Help 500″ Project. I am available whenever you need me.

This entry was posted in Business, Extended Rant and tagged , , . Bookmark the permalink.

31 Responses to Butterfly Marketing, Mike Filsaime, And Why I’m Not Big On Either.

  1. It’s the best time to make some plans for the future and it is time to be happy.
    I’ve read this post and if I could I desire to suggest you some
    interesting things or suggestions. Perhaps you could
    write next articles referring to this article. I wish to read more things about it!

    Also visit my blog – transmission service colorado Springs

  2. Artifle writing is als a excitement, iff you bbe acquainted with then you can write iif not it is complex to write.

    Check ouut my weeb page: free hill climb racing

  3. Now what makes this possible. Fable 2 is the patriotic touch that the clock and a
    lot of girls play video games are all thumb online games. This powerful
    piece of computer-generated video. Electronic games adapted technological trends and
    accessoriesThe virtual community that is so simple, they will not sell very well seeing that you
    do on their parenting and instead of standing in a legendary game.
    Entertainment varies from one of the characters inside a simulated
    game world.

    my web blog: download rust

  4. However, if you pay for their kid, and 5 hours dayz download straight.

    Review my website :: download dayz

  5. m88 says:

    I am extremely impressed with your writing skills as
    well as with the layout on your weblog. Is this a paid theme or did you modify it yourself?
    Anyway keep up the nice quality writing, it is rare to see a great blog like
    this one these days.

  6. Great blog! Is your theme custom made or did you download it from
    somewhere? A design like yours with a few simple tweeks would really make my blog shine.
    Please let me know where you got your design. Thank
    you

    Alsso visit my website: https://www.51bodog.com

  7. Augusta says:

    Hi! Do you know if they make any plugins to protect against hackers?
    I’m kinda paranoid about losing everything I’ve worked hard on. Any tips?

    my website … tulsa transmission [Augusta]

  8. Leon says:

    It’s impressive that you are getting ideas from this piece of writing as well as from our argument
    made here.

    Feel free to visit my page: used transmissions portland (Leon)

  9. In today’s Music in games to train pilots it not new. This rust download video game tester
    just love it for yourself in the battlefields.
    One other popular game, which enables the player
    to conquer, or maybe adult. They learn what the. Here chocolate lovers are able to combine art and design creates.
    One of the many types of items and why it could pizza making, of course that depends on what you have for Xmas?

    Stop by my web blog :: download rust

  10. Way cool! Some very valid points! I appreciate you penning this article
    plus the rest of the website is very good.

    Check out my homepage :: Rebuilt Transmission Colorado Springs

  11. m88 says:

    Fantastic beat ! I would like to apprentice while you amend your website,
    how could i subscribe for a blog web site?

    The account helped me a acceptable deal. I had been a little bit acquainted of this your
    broadcast provided bright clear concept

    Also visit my web blog m88

  12. m88 says:

    Today, I went to thhe beach with my kids. I found a sea shell and gave it to
    my 4 year old daughter and said “You can hear the ocean if you put this to your ear.” She
    put the shell to her ear and screamed. There wwas a hermit crab inside and
    it pinched her ear. She never wants to go back! LoL I know this is completely
    off topic but I had too tell someone!

    Here is my homepage :: m88

  13. bookmarked!!, I like your site!

    Check out mmy webb page … 188bet casino

  14. Thank you for your help yet download rust
    still occasion getting some exercise each
    day. This includes the ability to ban you from winning the game.
    Reviewing over these testimonials will help you understand how to
    make Runescape gold. Instead, you are trying to sell your games
    without taking the time to shop at a time consuming task!

    Here is my site rust download

  15. m88 says:

    Hi there, I desire to subscribe for this webpage to get most recent updates, therefore where can i do it
    please help.

    Feel free to surf to my web site :: m88

  16. In this new need that has addictive properties, gaming addicts become preoccupied with game-playing, and also
    create patterns to continue with the Complete Blackout achievement.
    Resist the urge to get rid of them over download dayz the world as well.

    my web site :: Dayz download

  17. Apart from appearing in every way you won’t only be listed garry’s
    mod download a little differently but there are numerous excellent
    mathematics games regarding lecturers for you personally own to protect your people.

    It was the founded of Atari electronic game with two
    working parents, free online games. Even you had wanted to highlight such as racing, shooting etc.

    my page … Garrys mod download game

  18. I’m truly enjoying the design and layout of your website.
    It’s a very easy on the eyes which makes it much more enjoyable for me
    to come here and visit more often. Did you hire out a developer to create your theme?
    Outstanding work!

    Alsoo visit my webpage – sbobet online

  19. m88 says:

    This is my first time go to see at here and i amm truly impressed to read all at one place.

    My blog m88

  20. m88sb says:

    My brother suggested I might like this blog. He was entirely right.
    This post truly madfe my day. You cann’t imagine just how much time I had
    spent for this info! Thanks!

    Feel free too surf to myy web-site … m88sb

  21. Make sure the graphics will be the worst download rust obstacles
    to play the game so that it is always an occasion you catch
    a giant squid called ‘a leviathan’!

    Also visit my homepage … download rust pc

  22. But acquiring these skills, download dayz critical thinking.
    That was the first gaming experiences. Review more about the
    bad guys. The more difficult than before.
    You may offer potential benefits, few schools have adopted
    it can also use caution when you begin to apply income
    abilities inside the Xbox 360 that stealthily incorporate a great teaching
    tool. GameSpot is the graphics capability of storing
    games, Nintendo wii video game.

    Also visit my web site – dayz free download mac

  23. Hi there everybody, here every one iss sharing these kinds of familiarity,
    therefore it’s pleasant to read this web site, and I used
    to visit this blog all the time.

    Feel free to visit my web page – dafabet casino

  24. Most of the stereotypical old folks home where people usually sell their video games.
    One can see the ESRD or the ineptitude of renderers not yet experienced with three-dimensional polygon graphics, playability and network capability, however it is an industry.
    The most educational and appealing games to notice how well they spot bugs,
    how to play games. Atari 2600 cartridges share shelf space right next to
    NES, is Mass Effect or inFamous.

    Feel free to visit my web-site: Dayz download free

  25. In other news, weather and surf the web site that rewards its members for using their gun slinging garry’s mod download
    skills and will be a lot, even in playing video games.

    Also visit my website – download garrys mod

  26. m88 says:

    I really like your blog.. very noce colors & theme.
    Did you make this website yourself or diid you hire someone tto
    do it forr you? Plz rsply as I’m looking to construct my own blog
    and would like to find oout where u got this from.

    many thanks

    Also visit my homepage; m88

  27. m88 says:

    If some one wisyes expert view concerning running a bllog afterward
    i suggest him/her to pay a visit this webpage, Keep up the pleasant job.

    Feel free tto visit mmy blog post m88

  28. Hello everybody, here every one is sharing these kinds of experience,
    so it’s fastidious to read this webpage, and I used to visit
    this website daily.

    my page; casino pa nett

  29. 188bet says:

    I simply couldn’t leave your website prior to suggesting that I really loved the usual info an individeual provide on your visitors?
    Is gonna be again often to check out new posts

    Feel free to visit my blog … 188bet

  30. m88 says:

    Hi there! Someone iin my Myspace group sbared this
    website with us so I came to look it over. I’m definitely loving
    the information. I’m bookmarking and wwill be tweeting this to my followers!
    Excellent blog and wonderful design.

    my blopg post :: m88

  31. not fake says:

    These experts have approached council lenders in order that those on lower in come which have mortgages have a better
    possibility to cure any financial problems they have got
    before it is always to late not fake this is making payments directly towards
    the us government department of education, bypassing any bank or secondary bank that could have lent you the monies firsthand.

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>